Unfair or Deceptive Acts or Practices
Most consumers have learned to be suspicious or skeptical of deals that sound too good to be true or over-the-top advertisements from businesses. When consumers in West Virginia still get taken advantage of by various scams, false advertisements, or unfair sales tactics, these are known in legal circles as “deceptive trade practices.” Not only are they prohibited under state law, but there are also various federal protections offering relief.
Don’t let deceptive businesses take advantage of you. If you have been harmed by fraudulent practices, reach out to Powell & Majestro P.L.L.C. today. Our legal team is here to fight for your rights and help you navigate the legal process with confidence. Call Powell & Majestro P.L.L.C. today at (304) 346-2889 or toll-free at (800) 650-2889 to schedule a consultation and learn how we can assist you in protecting your rights and interests.
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We understand that contacting an attorney is a major step and you may feel hesitant. This is normal. But contacting us is the first step toward taking control of your future. We are here to provide a free consultation to discuss your case. There are no strings attached – it’s just an opportunity to help you better understand your situation and explore your legal options.
This consultation is your chance to gain clarity about what you are facing. We’ll listen to your concerns and discuss how we can address your specific needs. And at the end of the consultation, you’ll leave with a better understanding of your path forward.
You deserve to make informed decisions free from pressure. Don’t let legal worries hold you back — contact us today to begin your journey towards resolution and peace of mind.
When Companies Mislead Consumers in West Virginia
Consumers in Charleston, West Virginia have the right to receive the quality products and services they pay their hard-earned money for. Unfortunately, some companies engage in deceptive practices, misleading consumers into purchasing defective products, paying for services they never receive, or failing to disclose critical information about a product.
When this happens, West Virginia’s consumer protection laws provide a way for consumers to recover damages and hold businesses accountable. Call Powell & Majestro P.L.L.C. today at (304) 346-2889 or toll-free at (800) 650-2889 to schedule a consultation and learn how we can assist you in protecting your rights and interests.
Common Forms of Consumer Fraud
Consumer fraud in Charleston, WV is a deceptive practice that exploits buyers for financial gain. It can occur in various industries and affect consumers in different ways, often leading to significant financial losses, damaged trust, and, in some cases, health and safety risks. Below are some of the most common forms of consumer fraud:
False Advertising
False advertising in Charleston,WV occurs when businesses exaggerate the benefits of a product or make misleading claims about its features. This type of fraud is particularly prevalent in industries such as health and wellness, beauty, and electronics. For example, a company may market a dietary supplement as a “miracle cure” for weight loss or chronic illnesses without scientific evidence to back up the claims. Similarly, a skincare brand may promise that its cream can eliminate wrinkles overnight, even though no clinical trials support such assertions. False advertising can lead consumers to spend money on products that do not deliver the promised results, ultimately eroding trust in the marketplace.
Bait-and-Switch Tactics
Bait-and-switch schemes in Charleston, WV involve a business advertising a product at an attractively low price to lure customers in, only to claim that the item is out of stock or unavailable when the customer arrives. The salesperson then pressures the customer into purchasing a more expensive alternative. This tactic is common in retail, especially electronics and car sales. For example, a dealership may advertise a car at a significantly discounted price, but when potential buyers visit, they are told that the vehicle has already been sold. The salesperson then attempts to sell them a higher-priced model instead. This deceptive practice can frustrate consumers and force them into spending more than they initially intended.
Hidden Fees and Charges
Many companies fail to disclose all costs associated with their products or services upfront, leading to unexpected fees that can significantly increase the total expense in Charleston, WV. This practice is particularly common in industries such as banking, telecommunications, and subscription-based services. For instance, a customer might sign up for a streaming service believing it to be a one-time purchase, only to find recurring charges on their credit card statement due to hidden auto-renewal terms. Similarly, airlines often advertise low-cost tickets but later add fees for checked baggage, seat selection, and even carry-on luggage. Such practices make it difficult for consumers to make informed purchasing decisions.
Selling Defective or Dangerous Products in Charleston, WV
Some companies knowingly sell defective or unsafe products without disclosing potential risks to consumers. This form of fraud can have serious consequences, especially when it involves automobiles, electronics, or pharmaceuticals. For example, a manufacturer may release a vehicle with faulty brakes but fail to inform buyers of the potential hazard, putting lives at risk. In the case of electronics, products with defective batteries may overheat and cause fires, yet some companies fail to issue recalls in a timely manner. Businesses that engage in such practices can be held legally responsible for damages suffered by consumers.
Failure to Provide Promised Services in Charleston, WV
This type of fraud often occurs in industries such as home improvement, travel, and financial services. A contractor may accept payment for a renovation project but fail to complete the work as agreed. Similarly, a travel agency may sell vacation packages that promise luxurious accommodations, only for customers to arrive at subpar hotels with limited amenities. Financial scams can also fall into this category, such as investment firms that promise high returns but disappear with clients’ money. Consumers should always research service providers and read reviews before making commitments.
Protecting Yourself from Consumer Fraud in West Virginia
To safeguard against consumer fraud, individuals should take proactive measures such as:
- Reading product descriptions and service agreements carefully before making a purchase.
- Checking customer reviews and researching company reputations.
- Being skeptical of deals that seem too good to be true.
- Reporting fraudulent activities to consumer protection agencies.
By staying informed and cautious, consumers can reduce their risk of falling victim to deceptive business practices and help promote a fair marketplace.
West Virginia Consumer Protection Laws
West Virginia has strong consumer protection laws in place to safeguard its residents from unfair business practices, deceptive advertising, and financial exploitation. The primary statute governing consumer rights in the state is the West Virginia Consumer Credit and Protection Act (WVCCPA). This law serves as a powerful tool to ensure that consumers are treated fairly and that businesses operate transparently. The WVCCPA explicitly prohibits unfair or deceptive acts in commerce, providing residents with legal recourse if they are misled, defrauded, or harmed by a business’s unethical practices.
Key Consumer Rights Under the WVCCPA
The WVCCPA outlines several rights and protections available to consumers who fall victim to deceptive business practices. These include the right to seek compensation and legal remedies such as:
- Refunds and Replacements: Consumers who purchase defective or misrepresented products or services may be entitled to a full refund or a replacement.
- Compensation for Damages: If a business’s misleading conduct results in financial harm, consumers can seek monetary compensation for their losses.
- Punitive Damages: In cases where a business’s actions are particularly egregious or harmful, the court may award punitive damages to further penalize the offending company.
Attorney’s Fees and Court Costs
One of the most important aspects of the WVCCPA is that it allows consumers to recover legal fees and court costs if they prevail in their claim. This provision makes it easier for individuals to take legal action without bearing the financial burden of hiring an attorney.
State and Federal Laws Dealing With Deceptive Practices
Many West Virginia residents believe they are out of luck when they get taken advantage of by a business of any size. This isn’t necessarily the case. There are many state and federal laws offering consumers protection against deceptive practices.
While West Virginia hasn’t adopted the federal Uniform Deceptive Trade Practices Act, many of the state’s consumer protection laws prohibit businesses from intentionally misleading consumers. West Virginia Code 46A-6-101 offers a variety of general consumer protection clauses.
Along with state laws, there are many federal laws offering consumer protection from deceptive practices. Among them are:
- Fair Credit Reporting Act (FCRA)
- Equal Credit Opportunity Act (ECOA)
- Fair Debt Collection Practices Act (FDCPA)
- Consumer Product Safety Act (CPSA)
- Consumer Protection Act (Dodd-Frank Act)
- Truth in Lending Act (TILA)
- Magnuson Moss Warranty Act
Deceptive Practices Cases Handled by Powell & Majestro P.L.L.C. in West Virginia
At Powell & Majestro P.L.L.C., we are committed to protecting consumers from deceptive business practices. Many individuals and families in West Virginia become victims of unfair and fraudulent schemes that cause financial and emotional distress. Our firm is dedicated to holding dishonest businesses accountable and helping victims seek justice. Below are some of the deceptive practices cases we handle.
Credit Fraud in WV
Consumer credit sales in the United States are highly regulated. Despite these regulations, some businesses still attempt to bend or break the rules to increase their profits at the expense of consumers. Vulnerable customers are often targeted, leading to financial losses and long-term credit issues.
Common types of credit fraud include:
- Deal Packing – Adding unnecessary services or products to a loan agreement without properly disclosing them to the consumer.
- Loan Packing – Inflating the cost of a loan by including hidden charges or unnecessary add-ons.
- Predatory Lending – Offering loans with unfair terms, excessive interest rates, or misleading conditions that trap borrowers in cycles of debt.
If you have been a victim of credit fraud, legal action may help you recover damages and prevent further harm.
Unfair Bank & Lender Practices in WV
Banks and financial institutions have a duty to treat their customers fairly. However, some lenders engage in deceptive tactics to maximize their profits, often at the expense of consumers. If a bank misrepresents interest rates or charges hidden fees, they can be held accountable.
Common unfair practices include:
- Changing fees without notification – Banks may alter their fee structures without informing customers, leading to unexpected charges.
- Delaying deposits – Financial institutions sometimes delay processing deposits, causing overdrafts and additional fees.
- Manipulating transactions – Some banks reorder transactions to increase overdraft fees and maximize revenue.
- Opening unauthorized accounts – Some institutions create new accounts without consumer consent, leading to additional fees or damaged credit scores.
- Unauthorized fund transfers – Moving money between accounts without permission can lead to unexpected fees and financial complications.
Consumers harmed by these practices have the right to seek compensation and legal recourse.
Unfair Debt Collection Practices in WV
Debt collection agencies must follow state and federal laws when attempting to recover unpaid debts. However, some collectors engage in aggressive and deceptive tactics that violate these laws. In West Virginia, Chapter 46A Article 2 of state law and federal regulations protect consumers from these unfair practices.
Examples of unlawful debt collection practices include:
- Misrepresenting the name of the company – Collectors may use fake company names to mislead consumers.
- False statements – Debt collectors sometimes make untrue claims about the amount owed or potential legal consequences.
- Harassing phone calls – Repeated calls, threats, and intimidation tactics are illegal.
- Unauthorized contact with third parties – Debt collectors cannot contact an employer, family member, or friend without permission.
If you have experienced harassment or deception from a debt collector, legal action may provide relief.
West Virginia Lemon Law
Automobile manufacturers occasionally produce vehicles with safety or manufacturing defects. These defective vehicles, often called “lemons,” can cause significant financial and personal hardship for consumers. West Virginia’s Lemon Law and federal warranty laws protect buyers from being stuck with faulty vehicles.
Lemon Law claims arise when a manufacturer fails to repair or replace a defective vehicle within a reasonable period. If you purchased a new car that repeatedly has mechanical issues, you may be entitled to a refund or replacement.
Auto Sales Fraud
Auto dealerships are required to provide honest and accurate information about the vehicles they sell. Unfortunately, some dealers engage in deceptive practices, including:
- Selling repurchased lemon vehicles – Some dealers resell cars that were previously deemed defective without disclosure.
- Failing to disclose accident history – A vehicle that has been in a major accident may be unsafe, yet some sellers withhold this information.
- Concealing defects – Some dealerships intentionally hide known mechanical problems to make a sale.
Consumers who have been misled by auto dealers have legal options to seek compensation and justice.
Manufactured Home Defects
Manufactured and prefabricated homes are an affordable housing option for many West Virginia residents. However, some of these homes come with serious defects, including structural issues, electrical problems, and plumbing malfunctions. In some cases, manufacturers fail to honor warranties, leaving homeowners with expensive repairs.
A skilled deceptive practices attorney can help homeowners hold manufacturers accountable and seek compensation for defective homes.
False Advertising
False advertising is a form of deceptive business practice that misleads consumers by withholding important information or making false claims about a product or service. Companies may use misleading ads to convince customers to purchase items that do not meet their expectations or function as promised.
Examples of false advertising include:
- Bait-and-switch scams – Advertising a product at a low price to lure customers in, only to sell them a more expensive item instead.
- Undisclosed costs – Hiding fees and extra charges that significantly raise the total price.
- Misleading labels – Using exaggerated claims or unverified statements on packaging.
- False guarantees or warranties – Promising satisfaction or refunds but failing to honor those commitments.
- Confusing ads – Using fine print or technical language to obscure important details.
Consumers who have suffered financial harm due to false advertising have the right to take legal action.
How Powell & Majestro P.L.L.C. Can Help
At Powell & Majestro P.L.L.C., we are dedicated to protecting consumers from unfair business practices. Our experienced attorneys have a proven track record of holding businesses accountable and helping victims seek justice.
If you believe you have been a victim of any of these deceptive practices, we encourage you to contact us for a consultation. We will evaluate your case and discuss your legal options to ensure that you receive the compensation and justice you deserve.
Call Powell & Majestro P.L.L.C. today at (304) 346-2889 or toll-free at (800) 650-2889 to schedule a consultation and learn how we can assist you in protecting your rights and interests.
Experienced and Skilled West Virginia Deceptive Practices Law Firm
At Powell & Majestro P.L.L.C., we believe strongly in protecting the rights of consumers against deceptive practices. No person or small business should suffer financially or emotionally because of the actions of a few bad apples.
Our deceptive practices attorneys have more than 55 years of combined experience protecting consumer rights. We understand consumer protection law and fight hard to get our clients the results they need and deserve.
Drawing on our deep knowledge of state and federal laws and strong track record of results, we frequently work with other attorneys and experts to help clients get the best possible results. Our firm has handled and won just about every type of deceptive practices case in West Virginia over the year. We welcome an opportunity to discuss your situation or form a partnership.
Please call 800-650-2889 or contact us online to schedule a free initial consultation in our Charleston or Parkersburg offices.

Since 2002, Powell & Majestro P.L.L.C. has helped West Virginia residents overcome legal problems and secure the justice they deserve. Our firm is well-known as a premier resource for clients who want experienced, dynamic legal representation.
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Charleston, WV 25301
Phone: (304) 346-2889
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The information on this site is not, nor is it intended to be, legal advice. You should consult an attorney for advice regarding your individual situation. We invite you to contact us via phone or electronic mail to discuss your potential case. Contacting us does not create an attorney-client relationship. Please do not send any confidential information to us until such time as an attorney-client relationship has been established.